Why use a FB Page for your business?

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Monday, February 06, 2012

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Sunday, 15 November 2009 14:57

Why use a FB Page for your business?

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Quick tips for business owners who use Facebook. Do not use a Facebook group or regular profile for a business. Facebook profiles are for real people, and Facebook groups are for holding discussions about a topic,(person,service,plac

e,product, event etc).

Besides seeing people use numbers and nicknames for profile names(people migrating from myspace) there is nothing more annoying then seeing a business as a friend suggestion.
There are alot of advantages to using a fan page instead of a profile here is a few but there a plenty more.

Fan pages are visible to unregistered people and are thus indexed by search engines
You can use 3rd party applications to promote your business
You can see viewer trends to your page.
You can advertise(ads you see on the sidebar) your business through facebook

Feature	Facebook Page	Facebook Group
“Ugly” URLs	No	Yes
Hosting a discussion	Yes	Yes
Discussion wall, and discussion forum	Yes	Yes
Extra applications added	Yes	No
Messaging to all members	Yes	Yes
Visitor statistics	Yes (”Page insights”)	No
Video and photo public exchange	Yes	Yes
Promotion with social ads	Yes	No